考前冲刺:2021年考研《英语二》模拟试题(2020-10-18)
发布时间:2020-10-18
英语是考研初试当中比较拉分的科目,历来令不少考生又爱又恨。许多考生的英语都有很大的进步空间,因此英语该如何学就成为了众多考生关心的重点。想要学好英语,实战经验很重要。下面,51题库考试学习网为大家带来考研初试英语科目的一些模拟试题,正在备考的小伙伴赶紧练起来吧。
Section II Reading Comprehension
Part A
Directions:
Read the following four texts. Answer the
questions below each text by choosing A, B, C or D. Mark your answers on ANSWER
SHEET 1. (40 points)
Text 1
What\\'s a label worth? A lot, it seems.
Michael Hiscox and Nicholas Smyth, two Harvard University researchers,
conducted an experiment on two sets of towels in an upmarket New York shop. One
lot carried a label with the logo “Fair and Square” and
the following message: These towels have been made under fair labour
conditions, in a safe and healthy working environment which is free of
discrimination, and where management has committed to respecting the rights and
dignity of workers.
The other set had no such label. Over five
months, the researchers observed the impact of making various changes such as
switching the label to the other set of towels and raising prices. The results
were striking: not only did sales of towels increase when they carried the Fair
and Square label, they carried on increasing each time the price was raised.
No wonder companies are keen to appeal to ethically
(i.e. morally)minded consumers, whether on labour standards or green
credentials. Timberland, a New Hampshire outdoor-gear company, is introducing
detailed "Green Index” labels
on its shoes. Tesco, M&S and Wal-Mart have all launched initiatives that
bet on the rise of the ethical consumer.
M&S estimates that about three-quarters
of British consumers are interested in the green theme in some way. But even
the keenest ethical consumer faces complicated situations, and sometimes the
apparently obvious ethical choice turns out to be the wrong one. Surely it must
be greener for Britons to buy roses from the Netherlands than ones
air-freighted from Kenya? In fact, a study showed that related green house gas
to the Dutch roses to be six times as large because they had to be grown in
heated greenhouses.
Joel Makower, editor of GreenBiz.com, says
that, given a choice, most consumers will choose the greener product—provided it does not cost any more, comes
from a trusted maker, requires no special effort to buy or use and is at least
as good as the alternative. “That\\'s
almost an impossible barrier for any product,” he notes.
So shoppers will still flock to shops
selling cheap products of decent quality, ignoring how these are made. They
will often buy more if a product is attractively presented, never mind that the
packaging may be wasteful. And when companies try to do the right thing,
consumers will not always go along with them.
The lesson for companies is that selling
green is hard work. And it is no good getting too far ahead of the customer.
Half a step ahead is about right. Much more, and you won\\'t sell. Any less, and
you won\\'t lead.
21.The experiment on the towels indicated
that ______.
[A]consumers liked to purchase labeled
products
[B]consumers would buy goods when prices
rose
[C]consumption was influenced by green
labels
[D]ethical concern may influence
consumption
22.According to the text, consumers’ ethical choice ______.
[A]determines the production of commodities
[B]forces companies to sell green products
only
[C]leads companies to modify business
activities
[D]leads to higher labour and green
standards
23.We may infer from the fourth paragraph
that ______.
[A]green buying may be at higher
environment cost
[B]green production is actually complicated
business
[C]Dutch rose growth is greener than Kenya
ones
[D]British consumers actually oppose green
farming
24.According to Joel Makower, most
consumers will ______.
[A]buy greener products when given a choice
[B]reject greener products for various
reasons
[C]pay more attention to the price of a
product
[D]refuse to follow the activities of
companies
25.Companies may learn the lesson that
______.
[A]it is not worthwhile leading the
customers
[B]the customers are not easily to be
misled
[C]green policy is not effective for
marketing
[D]companies need a balanced green policy
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下面小编为大家准备了 研究生入学 的相关考题,供大家学习参考。
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