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问答题
Practice 3Imagine that an Irish marketing firm is doing research in your country. You have agreed to participate in a telephone interview about vegetables in your diet.Question: Why do you eat vegetables?
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参考解析
解析：
I have to say这样的短语是在熟练掌握英语会话之后才能使用的短语。因此有必要了解多种多样的实用单词或句型。
I have to say这样的短语是在熟练掌握英语会话之后才能使用的短语。因此有必要了解多种多样的实用单词或句型。
更多 “问答题Practice 3Imagine that an Irish marketing firm is doing research in your country. You have agreed to participate in a telephone interview about vegetables in your diet.Question: Why do you eat vegetables?” 相关考题
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Ireland had long been dominated by Britain, but Irish desire for an independent Irish state was never lost.In late 19th century, there was a campaign in parliament called “home-rule”- Irish political control of Irish affairs.()此题为判断题(对，错)。
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Magnetic information on a chart may be ______.A.found in the center(s) of the compass rese(s)B.indicated by isogonic linesC.found in a note on the chartD.All of the above
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When teachers teach pronunciation to students, which suggestion is unuseful?A.Use hands and arms to conduct choral pronunciation practice.
B.Move around the classroom when doing choral practice.
C.Try to use visual aids.
D.Rely on explanations.
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Anyone who wishes to join the senior marketing team should be_________ that we work longer hours than most other members of the firm.A. known
B. aware
C. careful
D. noticeable
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LANDSCAPING FIRM
We are currendy seeking an administrative assistant for landscaping companies located in pine ridge.Responsibilities include answering phones, handling correspondence, and setting up meetings.
Must demonstrate excellent customer service skills and computer skills in word processing and spreadsheet software. Marketing background required. This is a permanent position paying 13/hr.
Please submit resumes to ivy.hermann@beslandscope.com or call 555-0045 for furtherinformation.
What type of experience is NOT listed as a requirement for the job? A.Word processing
B.Landscape design
C.Customer service
D.Marketing
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He insisted that she__________improve her oral English by doing a lot of practice.A.could
B.would
C.might
D.should
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资料：The societal marketing concept questions whether the pure marketing concept overlooks possible conflicts between consumers short-run wants and consumer long-run welfare.Is a firm that satisfies the immediate needs and wants of target markets always doing what’s best for consumers in the long run？ The societal marketing concept holds that marketing strategy should deliver value to customers in a way that maintains or improves both the consumers and society’s well-being.
Consider today’s flourishing bottled water industry.You may view bottled water companies as offering a convenient，tasty，and healthy product.Its packaging suggests “green” images of pristine lakes and snow-capped mountains.Yet making，filling，and shipping billions of plastic bottles generates huge amounts of carbon dioxide emissions that contribute substantially to global warming Further，the plastic bottles pose a substantial recycling and solid waste disposal problem.Thus，in satisfying short- term consumer wants，the highly successful bottled water industry may be causing environmental problems that run against society’s long-run interests.
What is the purpose of this excerpt？A.To introduce the flourishing bottled water industry.
B.To explain about the societal marketing concept.
C.To discuss environmental problems.
D.To explain about the pure marketing concept.
考题
资料：The societal marketing concept questions whether the pure marketing concept overlooks possible conflicts between consumers short-run wants and consumer long-run welfare.Is a firm that satisfies the immediate needs and wants of target markets always doing what’s best for consumers in the long run？ The societal marketing concept holds that marketing strategy should deliver value to customers in a way that maintains or improves both the consumers and society’s well-being.
Consider today’s flourishing bottled water industry.You may view bottled water companies as offering a convenient，tasty，and healthy product.Its packaging suggests “green” images of pristine lakes and snow-capped mountains.Yet making，filling，and shipping billions of plastic bottles generates huge amounts of carbon dioxide emissions that contribute substantially to global warming Further，the plastic bottles pose a substantial recycling and solid waste disposal problem.Thus，in satisfying short- term consumer wants，the highly successful bottled water industry may be causing environmental problems that run against society’s long-run interests.
Today’s bottled water industry______.
A.generates carbon dioxide emissions that contribute to global warming.
B.produces healthy products with the “green” packages.
C.is highly successful because it run against the society long-run interests.
D.takes water from pristine lakes and snow-capped mountains.
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共用题干
Public RelationsPublic relations is a broad set of planned communications about the company, including publicity releases,designed to promote goodwill and a favorable image.Publicity then is part of public relations when it is initiated by the firm , usually in the________ (51）of press releases or press conferences.Since public relations involves communications with stockholders，financial analysts,government officials,and other noncustomer groups,it is usually________(52) outside the marketing department , perhaps as a staff department or outside consulting firm reporting to to management.This organizational placement can be a________(53) because the public relations department or consultant will likely not be in line with marketing efforts.Poor communication and no coordination can be the________ (54).Although the basic purpose of public relations is to provide positive influence_______(55) the public image,this influence generally may be less than_______(56) provided by the other components of the public image mix.Publicity may be in the form of news releases that have(57) overtones for the company initiated by the public relations department.Publicity on the other________ (58) should not be divorce from the marketing department,as it can________(59) a useful adjunct(辅助) to the regular advertising______(60) not all publicity is initiated by the firm;some can________(61) from an unfavorable press a reaction to certain actions or lack of________(62) that are controversial or even downright ill-advisedThe________(63) we wish to emphasize is that a firm is deluding(自欺) itself if it thinks its public relations function,whether within the company or an outside firm,can take________(64) of public image problems and opportunities.Many of these have to do with the way the________(65) does business,such as its product quality,the servicing and handling of complaints , etc._________59A:produceB:connect C:involve D:provide
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共用题干
Public RelationsPublic relations is a broad set of planned communications about the company, including publicity releases,designed to promote goodwill and a favorable image.Publicity then is part of public relations when it is initiated by the firm , usually in the________ (51）of press releases or press conferences.Since public relations involves communications with stockholders，financial analysts,government officials,and other noncustomer groups,it is usually________(52) outside the marketing department , perhaps as a staff department or outside consulting firm reporting to to management.This organizational placement can be a________(53) because the public relations department or consultant will likely not be in line with marketing efforts.Poor communication and no coordination can be the________ (54).Although the basic purpose of public relations is to provide positive influence_______(55) the public image,this influence generally may be less than_______(56) provided by the other components of the public image mix.Publicity may be in the form of news releases that have(57) overtones for the company initiated by the public relations department.Publicity on the other________ (58) should not be divorce from the marketing department,as it can________(59) a useful adjunct(辅助) to the regular advertising______(60) not all publicity is initiated by the firm;some can________(61) from an unfavorable press a reaction to certain actions or lack of________(62) that are controversial or even downright ill-advisedThe________(63) we wish to emphasize is that a firm is deluding(自欺) itself if it thinks its public relations function,whether within the company or an outside firm,can take________(64) of public image problems and opportunities.Many of these have to do with the way the________(65) does business,such as its product quality,the servicing and handling of complaints , etc._________55A:inB:forC:onD:at
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The following are the major newspapers in Ireland except（）.Athe Irish IndependentBthe Irish TimesCthe Irish PressDthe Sum
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Which of the following is the most influential of all Irish newspapers?（）AThe Irish Independent.BThe Irish Times.CThe Irish Press.DThe Sun.
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Which of the following is the most influential of all Irish newspapers?（）A、The Irish Independent.B、The Irish Times.C、The Irish Press.D、The Sun.
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The following are the major newspapers in Ireland except（）.A、the Irish IndependentB、the Irish TimesC、the Irish PressD、the Sum
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问答题Practice 6 ● You are the line manager in a large company. You have been informed that your marketing manager had an outstanding performance and deserved a reward. ● Write a memo to him: ● informing him about the reward ● explaining why the reward is given ● saying what the reward is going to be ● Write 40-50 words.
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问答题Practice 2Imagine that an Irish marketing firm is doing research in your country. You have agreed to participate in a telephone interview about vegetables in your diet.Question: What are your favorite vegetables?
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单选题The following are the major newspapers in Ireland except（）.A
the Irish IndependentB
the Irish TimesC
the Irish PressD
the Sum
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问答题Practice 1 Since the earliest times in England，the traveler’s inn has always been a warm and hospitable place, a gathering place for voyagers to rest and recover. The tireless landlord，the local customers sharing drinks and food, the welcoming atmosphere，have all become part of the legend of the typical English country and city life. In later centuries, the English tavern took on the role of community gathering place, being the location where friendly chatter and fierce social debate mixed with business discussions, and food, wine, beer and coffee were consumed as the noise of convivial exchanges rose. In modern times, the English pub often continues to function as the communal meeting place, especially for people whose homes are too small to entertain any number of guests or friends. In many Asian countries, the local restaurant serves a similar social function. In Ireland, the pub has acted as a central attraction for poorer villagers in the rural areas, and as a literary and social focus in the cities. In keeping with the sociable nature of pub gatherings, music as well as talk has become a central part of this institution in Ireland. Now people around the world are able to experience the friendly nature of the Irish pub, which follows in the wake of its English equivalent as a welcome and growing expert. English pubs have been found in America, in parts of Europe and throughout the world where English pub is witnessing an outburst of international popularity as westerns turn away from their television and computer screens and seek to put a human face to their social contacts. They are finding it in the bars and corners of Irish pubs where Guinness stout, the Irish national drink, is available in the tall dark creamy pint glasses and Irish music is the regular fare. An international representative for the Irish manufacturers of Jameson’s whiskey, Patrick Mc-Carville, points out that while the world has been laughing at Irish jokes（a stereotype of the Irish way of life）, the Irish have been quietly carrying out an economic coup which is seen in the evidence of the explosion of Irish pubs.
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问答题Directions: In this part of the test, you will answer three questions. For each question, begin responding immediately after you hear a beep. No preparation time is provided.Practice 1Imagine that an Irish marketing firm is doing research in your country. You have agreed to participate in a telephone interview about vegetables in your diet.Question: Do you regularly eat vegetables?
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单选题When teachers teach pronunciation to students, which suggestion is useless?A
Use hands and arms to conduct choral pronunciation practice.B
Move around the classroom when doing choral practice.C
Try to use visual aids.D
Rely on explanations.
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单选题Which of the following is the most influential of all Irish newspapers?（）A
The Irish Independent.B
The Irish Times.C
The Irish Press.D
The Sun.
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单选题There is implied term（）the Charterer must act with reasonable dispatch and in accordance with the ordinary practice of the port in doing those acts which he must do to enable the vessel to become an arrived ship.A
whereB
whichC
thatD
whether
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单选题Which topic is Mr. Ruiz asked to research?A
Possible ways of cutting wagesB
The firm's current hiring plansC
Changes to the overtime policyD
The company's marketing agreement
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问答题Practice 7 ● Alice Cather, a friend of yours, is going to Birmingham for a year and is looking for a job. This is background information: Education and qualification: 1990—1994, Marketing/Boston university. Working experience: 1994—1996: Salesman／Smith company. 1996-now: Marketing Manager. ● Use the information given above to write a letter to a British businessman you know. Ask him if he can help Alice find a job in Birmingham. (60-80words)
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问答题Practice 7 ● You are the Manager of the Marketing and Sales Department of a Computer Manufacturing Firm. The Managing Director has asked you to prepare a proposal for sales promotion of the new product—computer PC06. ● Write a proposal for the Managing Director: ● giving the reasons for writing the proposal ● suggesting the principal strategy for the proposed promotional activities ● giving the categories of promotional activity that the policy should cover ● explaining the promotional activities will be within the total proposed budget and benefit the promotional activities would bring. ● Write 200-250 words on the separate answer paper provided.
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问答题Practice 1 ● Your company recently sponsored an event and the head of marketing has asked you to write a report about it. ● Write your report for the head of marketing ● Outlining the reasons for choosing to sponsor the event ● Describing the positive outcomes of sponsoring the event ● Explaining the disadvantages that resulted from sponsoring the event ● Making recommendations concerning future sponsorship activity. ● Write 200-250 words.
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