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The American love of sports (11) to a pitch never before known. (12) the middle of the century we were practically without sports and even until some fifteen years ago there (13) very little enthusiasm aroused by sports (14) the fever that has within the past decade and a half swept over the country.
(15) the passionate fervor has been increasing，and the coming season promises to be the most enthusiastic of all.
(16) England the Romans brought their sports；then the Saxons and the Normans added others，and there were football matches and archery games.
In 1618 King James I issued a book of sports stating what sports were (17) after church service on Sundays；but intense anger was (18) among those who strictly observed the principles of the Bible，and in 1644 the Long Parliament ordered the book (19) by the public executioner，and all sports forbidden or strongly (20) .
A. have raised
B. has raised
C. have risen
D. has risen
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更多 “ The American love of sports (11) to a pitch never before known. (12) the middle of the century we were practically without sports and even until some fifteen years ago there (13) very little enthusiasm aroused by sports (14) the fever that has within the past decade and a half swept over the country.(15) the passionate fervor has been increasing，and the coming season promises to be the most enthusiastic of all.(16) England the Romans brought their sports；then the Saxons and the Normans added others，and there were football matches and archery games.In 1618 King James I issued a book of sports stating what sports were (17) after church service on Sundays；but intense anger was (18) among those who strictly observed the principles of the Bible，and in 1644 the Long Parliament ordered the book (19) by the public executioner，and all sports forbidden or strongly (20) .A. have raisedB. has raisedC. have risenD. has risen ” 相关考题
考题
Sports never get () of her study, she loves sports but is also excellent in academic performance.
A、on the wayB、in a wayC、in the wayD、out of the way
考题
一位美国体育明星将参加在购物城举行的体育品牌发布会A.A sports product launch in the shopping mall will be attended by an American athleteB.An American athlete will attend a sports game in the downtown stadium.C.An American athlete will join a sports club in the sports product launchD.In the shopping mall an American athlete will appear and sign his name on items of the sports product launch
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Jim is very interested in sports . He can take part in sports activities every ______ .A. MondayB. WednesdayC. ThursdayD. Friday
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2 Good Sports Limited is an independent sports goods retailer owned and operated by two partners, Alan and Bob. Thesports retailing business in the UK has undergone a major change over the past ten years. First of all the supply sidehas been transformed by the emergence of a few global manufacturers of the core sports products, such as trainingshoes and football shirts. This consolidation has made them increasingly unwilling to provide good service to theindependent sportswear retailers too small to buy in sufficiently large quantities. These independent retailers can stockpopular global brands, but have to order using the Internet and have no opportunity to meet the manufacturer’s salesrepresentatives. Secondly, UK’s sportswear retailing has undergone significant structural change with the rapid growthof a small number of national retail chains with the buying power to offset the power of the global manufacturers.These retail chains stock a limited range of high volume branded products and charge low prices the independentretailer cannot hope to match.Good Sports has survived by becoming a specialist niche retailer catering for less popular sports such as cricket,hockey and rugby. They are able to offer the specialist advice and stock the goods that their customers want.Increasingly since 2000 Good Sports has become aware of the growing impact of e-business in general and e-retailingin particular. They employed a specialist website designer and created an online purchasing facility for theircustomers. The results were less than impressive, with the Internet search engines not picking up the companywebsite. The seasonal nature of Good Sports’ business, together with the variations in sizes and colours needed tomeet an individual customer’s needs, meant that the sales volumes were insufficient to justify the costs of runningthe site.Bob, however, is convinced that developing an e-business strategy suited to the needs of the independent sportsretailer such as Good Sports will be key to business survival. He has been encouraged by the growing interest ofcustomers in other countries to the service and product range they offer. He is also aware of the need to integrate ane-business strategy with their current marketing, which to date has been limited to the sponsorship of local sportsteams and advertisements taken in specialist sports magazines. Above all, he wants to avoid head-on competitionwith the national retailers and their emphasis on popular branded sportswear sold at retail prices that are below thecost price at which Good Sports can buy the goods.Required:(a) Provide the partners with a short report on the advantages and disadvantages to Good Sports of developingan e-business strategy and the processes most likely to be affected by such a strategy. (12 marks)
考题
Look at (11) girl．(12) is my friend． She's (13) English． (14)name is Kate． She (15) a small sports collection． She has (16) ping-pong bat， two tennis (17) ， three basketballs (18) four soccer balls． Kate and l (19) sports (20) ．( )11．A．aB．anC．theD．/
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Lucy and (11) (12) in the same(相同的) class．She's (13) ， (14) her Eng-lish (15) very good． She often helps(帮助) me (16) my English． She likes (17) and we play sports together(一起) after school(放学后)． We (18) like movies． We often go to movies (19) weekends． We are good(20) ．( )11．A．IB．meC． LilyD． my
考题
Tod likes sports． He (11) basketball every afternoon． He has a brother． (12) name is Tom． Tom (13) playing sports， but he likes sports shows(节目)． He (14) TV every evening． Tod and Tom like French fries， and they often eat (15)．But French fries are (16) healthy．(17) boys and girls like ice cream， but they don’t like (18) ，(19) do they like? They like fruits．Tod likes apples and Tom likes (20)．( )11．A．playB．playsC．is play
考题
In a big decision,the Supreme Court overturned a 1992 federal law that had effectively banned all states except Nevada from legalizing sports betting.The court had no opinion about sports gambling itself.11 merely reasserted a constitutional restraint on federal power over the states.So before states rush to permit,regulate,and tax sports betting,they may want to first weigh the original reasons behind the now-defunct ban.The big reason given back then by Congress was to maintain sports as a public display of talent,effort,and teamwork-the very opposite of a belief in chance.The integrity of athletes lies in their ability to master the circumstances of a game.In sports,unforeseen circumstances are not considered luck but rather a challenge to test the skills of athletes.Sports should not be sullied by the false hopes of quick riches by gamblers pining for a"lucky break."Like society itself,sports rely on each person's desire to understand the causality of evenrs and make the best of them.Athletes know they cannot put faith in so-called fortune.Nor should governments.If states now boost sports betting by legatizing it,what message are they sending about athletics-in fact,about any physical or mental endeavor?According to Bill Bradley,a former NBA star and the then-senator who sponsored the 1992 law,placing bets on players makes them no better than roulette chips.Sports have a dignity thai defies those who want to see games turning on a twist of fate.Mr.Bradley also gives a second reason for governments not to push betting on sports.Should gambling be allowed on Little League games or middle-school athletics?Even New Jersey,which led the case against the 1992 act,did not want betting on its local teams.Up to now,most major professional sports leagues were opposed to lifting the federal ban.They feared athletes might throw a game or simply rig a play at the request of gambling agencies,as is often the case in many parts of the world.If games were seen as gamed,fans might flee.Now after this ruling,however,leagues might be tempted by the possibility they could get what is misnamed an"integrity fee,"or a percentage of gambling revenues from each game.States,too,appear tempted to gain tax revenue from sports gambling-although they should first look at how little Nevada has actually gainecl from sports betting in comparison to other types of gambling.The uncertainties of legalized,regulated sports gambling in the United States are very high.But one certainty remains:Sports must remain pure in their purpose as a contest of what athletes give in a game,not what betting can take from them.
After the new ruling,major professional sports leagues would probablyA.keep fighting against sports betting.
B.want to profit from sports betting.
C.get stricter with sports integrity.
D.try harder to please their fans.
考题
In a big decision,the Supreme Court overturned a 1992 federal law that had effectively banned all states except Nevada from legalizing sports betting.The court had no opinion about sports gambling itself.11 merely reasserted a constitutional restraint on federal power over the states.So before states rush to permit,regulate,and tax sports betting,they may want to first weigh the original reasons behind the now-defunct ban.The big reason given back then by Congress was to maintain sports as a public display of talent,effort,and teamwork-the very opposite of a belief in chance.The integrity of athletes lies in their ability to master the circumstances of a game.In sports,unforeseen circumstances are not considered luck but rather a challenge to test the skills of athletes.Sports should not be sullied by the false hopes of quick riches by gamblers pining for a"lucky break."Like society itself,sports rely on each person's desire to understand the causality of evenrs and make the best of them.Athletes know they cannot put faith in so-called fortune.Nor should governments.If states now boost sports betting by legatizing it,what message are they sending about athletics-in fact,about any physical or mental endeavor?According to Bill Bradley,a former NBA star and the then-senator who sponsored the 1992 law,placing bets on players makes them no better than roulette chips.Sports have a dignity thai defies those who want to see games turning on a twist of fate.Mr.Bradley also gives a second reason for governments not to push betting on sports.Should gambling be allowed on Little League games or middle-school athletics?Even New Jersey,which led the case against the 1992 act,did not want betting on its local teams.Up to now,most major professional sports leagues were opposed to lifting the federal ban.They feared athletes might throw a game or simply rig a play at the request of gambling agencies,as is often the case in many parts of the world.If games were seen as gamed,fans might flee.Now after this ruling,however,leagues might be tempted by the possibility they could get what is misnamed an"integrity fee,"or a percentage of gambling revenues from each game.States,too,appear tempted to gain tax revenue from sports gambling-although they should first look at how little Nevada has actually gainecl from sports betting in comparison to other types of gambling.The uncertainties of legalized,regulated sports gambling in the United States are very high.But one certainty remains:Sports must remain pure in their purpose as a contest of what athletes give in a game,not what betting can take from them.
Which of the following best represents the major idea underlying the 1992 law?A.Athletes are vulnerable to false hopes of quick riches.
B.Unforeseen situations bring out the best in athletes.
C.Sports betting is a threat to the integrity of sports.
D.Almost all sports contain a certain amount of luck.
考题
In a big decision,the Supreme Court overturned a 1992 federal law that had effectively banned all states except Nevada from legalizing sports betting.The court had no opinion about sports gambling itself.11 merely reasserted a constitutional restraint on federal power over the states.So before states rush to permit,regulate,and tax sports betting,they may want to first weigh the original reasons behind the now-defunct ban.The big reason given back then by Congress was to maintain sports as a public display of talent,effort,and teamwork-the very opposite of a belief in chance.The integrity of athletes lies in their ability to master the circumstances of a game.In sports,unforeseen circumstances are not considered luck but rather a challenge to test the skills of athletes.Sports should not be sullied by the false hopes of quick riches by gamblers pining for a"lucky break."Like society itself,sports rely on each person's desire to understand the causality of evenrs and make the best of them.Athletes know they cannot put faith in so-called fortune.Nor should governments.If states now boost sports betting by legatizing it,what message are they sending about athletics-in fact,about any physical or mental endeavor?According to Bill Bradley,a former NBA star and the then-senator who sponsored the 1992 law,placing bets on players makes them no better than roulette chips.Sports have a dignity thai defies those who want to see games turning on a twist of fate.Mr.Bradley also gives a second reason for governments not to push betting on sports.Should gambling be allowed on Little League games or middle-school athletics?Even New Jersey,which led the case against the 1992 act,did not want betting on its local teams.Up to now,most major professional sports leagues were opposed to lifting the federal ban.They feared athletes might throw a game or simply rig a play at the request of gambling agencies,as is often the case in many parts of the world.If games were seen as gamed,fans might flee.Now after this ruling,however,leagues might be tempted by the possibility they could get what is misnamed an"integrity fee,"or a percentage of gambling revenues from each game.States,too,appear tempted to gain tax revenue from sports gambling-although they should first look at how little Nevada has actually gainecl from sports betting in comparison to other types of gambling.The uncertainties of legalized,regulated sports gambling in the United States are very high.But one certainty remains:Sports must remain pure in their purpose as a contest of what athletes give in a game,not what betting can take from them.
According to the author,sports betting taxA.can be used to fund major professional sporis leagues.
B.may inhibit sports gamblers'greed for money.
C.is likely to encourage more illegal betting on sports.
D.will bring in a very small amount of revenue for states.
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American SportsThe United States is a sports-loving nation.Sports in America take a variety of forms: organized competitive struggles, which draw huge crowds to cheer their favorite team to victory；athletic games,played for recreation anywhere sufficient space is found;and hunting and fishing.Most sports are seasonal,so that what is happening in sports depends upon the time of year.Some sports are called spectator sports,as the number of spectators greatly exceeds the number playing in the game.Baseball is the most popular sport in the US.It is played throughout the spring and sum-mer,and professional baseball teams play well into the fall.Although no other game is exact-ly like baseball,perhaps the one most nearly like it is the English game of cricket.Football is the most popular sport in the fall.The game originated as a college sport more than 75 years ago.It is still played by almost every college and university in the coun-try,and the football stadiums of some of the largest universities seat as many as 80,000 people.The game is not the same as European football or soccer.In American football there are 11 players on each team,and they are dressed in padded uniforms and helmets because the game is rough and injuries are likely to occur.Basketball is the winter sport in American schools and colleges.Like football,basketball originated in the US and is not popular in other countries.Many Americans prefer it to foot-ball because it is played indoors throughout the winter and because it is a faster game.It is a very popular game with high schools,and in more than 20 states,state-wide high school matches are held yearly.Other spectator sports include wrestling,boxing,and horse racing.Although horse-racing fans call themselves sportsmen,the accuracy of the term is questionable,as only the jockeys who ride the horses in the races can be considered athletes.The so-called sportsmen are the spectators,who do“not assemble” primarily to see the horses race,but to bet upon the outcome of each race.Gambling is the attraction of horse racing.Baseball shares many features with the English game of cricket.A:RightB:WrongC:Not mentioned
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Brotherly LoveAdidas and Puma have been two of the biggest names in sports shoe manufacturing for over half a centuly.Since 1928 they have supplied shoes for Olympic athletes,World Cup-winning football heroes,Muhammad Ali,hip hop stars and rock musicians famous all over the world.But the story of these two companies begins in one house in the town of Herzogenaurach,Germany.Adolph and Rudolph Dassler were the sons of a shoemaker. They loved sports but complained that they could never find comfortable shoes to play in.Rudolph always said,"You cannot play sports wearing shoes that you'd walk around town with."So they started making their own.In 1920 Adolph made the first pair of athletic shoes with spikes（钉）,produced on the Dasslers'kitchen table.On 1st July 1924 they formed a shoe company,Dassler Brothers Ltd and they worked together for many years.The company became successful and it provided the shoes for Germany's athletes at the 1928 and 1932 Olympic Games.But in 1948 the brothers argued.No one knows exactly what happened,but family members have sug- gested that the argument was about money or women.The result was that Adolph left the company.His nick- name was Adi,and using this and the first three letters of the family name,Dassler,he founded Adidas.Rudolph relocated across the River Aurach and founded his own company,too.At first he wanted to call it Ruda,but eventually he called it Puma,after the wild cat.The famous Puma logo of the jumping cat has hardly changed since.After the big split of 1948 Adolph and Rudolph never spoke to each other again and their companies have now been in competition for over sixty years.Both companies were for many years the market leaders, though Adidas has always been more successful than Puma.A hip hop group,Run DMC,has even written。 song called"My Adidas"and in 2005 Adidas bought Reebok,another big sports shoe company.The terrible family argument should really be forgotten,but ever since it happened,over sixty years ago,the town has been split into two.Even now,some Adidas employees and Puma employees don't talk to each other.People in town have forgotten their argument.A:RightB:WrongC:Not mentioned
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Brotherly LoveAdidas and Puma have been two of the biggest names in sports shoe manufacturing for over half a century.Since 1928 they have supplied shoes for Olympic athletes,World Cup一winning football heroes,Muhammad Ali,hip hop stars and rock musicians famous all over the world.But the story of these two companies begins in one hoise in the town of Herzogenaurach,Germany.Adolph and Rudolph Dassler were the sons of a shoemaker.They loved sport but complained that they could never find comfortable shoes to play in.Rudolph always said,“You cannot play sports wearing shoes that you'd walk around town with.”So they started making their own.In 1920 Adolph made the first pair of athletics shoes with spikes（钉）,produced on the Dasslers,kitchen table.On 1st July 1924 they formed a shoe company,Dassler Brothers Ltd and they worked together for many years.The company became successful and it provided the shoes for Germany's athletes at the 1928 and 1932 Olympic Games.But in 1948 the brothers argued.No one knows exactly what happened,but family mem-bers have suggested that the argument was about money or women.The result was that Ad-olph left the company.His nickname was Adi,and using this and the first three letters of the family name,Dassler,he founded Adidas.Rudolph relocated across the River Aurach and founded his own company too.At first he wanted to call it Ruda,but eventually he called it Puma,after the wild cat.The famous Pu-ma logo of the jumping cat has hardly changed since.After the big split of 1948 Adolph and Rudolph never spoke to each other again and their companies have now been in competition for over sixty years.Both companies were for many years the market leaders,though Adidas has always been more successful than Puma.A hip hop group,Run DMC,has even written a song called“My Adidas”and in 2005 Adidas bought Reebok,another big sports shoe company.The terrible family argument should really be forgotten,but ever since it happened, over sixty years ago,the town has been split into two.Even now,some Adidas employees and Puma employees don't talk to each other.The brothers'father was a ball maker.A:RightB:WrongC:Not mention
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American SportsThe United States is a sports-loving nation.Sports in America take a variety of forms;organized competitive struggles,which draw huge crowds to cheer their favorite team to victory;athletic games,played for recreation anywhere sufficient space is found;and hunting and fishing.Most sports are seasonal,so that what is happening in sports depends upon the time of year. Some sports are called spectator sports,as the number of spectators greatly exceeds the number playing in the game.Baseball is the most popular sport in the US.It is played throughout the spring and summer, and professional baseball teams play well into the fall.Although no other game is exactly like base-ball,perhaps the one most nearly like it is the English game of cricket.Football is the most popular sport in the fall.The game originated as a college sport more than 75 years ago.It is still played by almost every college and university in the country,and the football stadiums of some of the largest universities seat as many as 80,000 people.The game is not the same as European football or soccer. In American football there are 11 players on each team,and they are dressed in padded uniforms and helmets,because the game is rough and injuries are likely to occur.Basketball is the winter sport in American schools and colleges.Like football,basketball origi-nated in the US and is not popular in other countries.Many Americans prefer it to football because it is played indoors throughout the winter and because it is a faster game.It is a very popular game with high schools,and in more than 20 states,state-wide high school matches are held yearly.Other spectator sports include wrestling,boxing,and horse racing.Although horse-racing fans call themselves sportsmen,the accuracy of term is questionable,as only the jockeys who ride the horses in the races can be considered athletes.The so-called sportsmen are the spectators,who do "not assemble"primarily to see the horse race,but to bet upon the outcome of each race.Gambling is the attraction of horse racing.Basketball in American is so popular with universities that nation-wide university matches are held yearly.A:Right B:Wrong C:Not mentioned
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Brotherly LoveAdidas and Puma have been two of the biggest names in sports shoe manufacturing for over half a centuly.Since 1928 they have supplied shoes for Olympic athletes,World Cup-winning football heroes,Muhammad Ali,hip hop stars and rock musicians famous all over the world.But the story of these two companies begins in one house in the town of Herzogenaurach,Germany.Adolph and Rudolph Dassler were the sons of a shoemaker. They loved sports but complained that they could never find comfortable shoes to play in.Rudolph always said,"You cannot play sports wearing shoes that you'd walk around town with."So they started making their own.In 1920 Adolph made the first pair of athletic shoes with spikes（钉）,produced on the Dasslers'kitchen table.On 1st July 1924 they formed a shoe company,Dassler Brothers Ltd and they worked together for many years.The company became successful and it provided the shoes for Germany's athletes at the 1928 and 1932 Olympic Games.But in 1948 the brothers argued.No one knows exactly what happened,but family members have sug- gested that the argument was about money or women.The result was that Adolph left the company.His nick- name was Adi,and using this and the first three letters of the family name,Dassler,he founded Adidas.Rudolph relocated across the River Aurach and founded his own company,too.At first he wanted to call it Ruda,but eventually he called it Puma,after the wild cat.The famous Puma logo of the jumping cat has hardly changed since.After the big split of 1948 Adolph and Rudolph never spoke to each other again and their companies have now been in competition for over sixty years.Both companies were for many years the market leaders, though Adidas has always been more successful than Puma.A hip hop group,Run DMC,has even written。 song called"My Adidas"and in 2005 Adidas bought Reebok,another big sports shoe company.The terrible family argument should really be forgotten,but ever since it happened,over sixty years ago,the town has been split into two.Even now,some Adidas employees and Puma employees don't talk to each other.Adidas and puma began to make shoes at the end of 19th century.A:RightB:WrongC:Not mentioned
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Recreation and Sports1."All work and no play makes Jack a dull boy."is a popular saying in the United States. Other countries have similar sayings.It is true that all of us need recreation,We cannot work all the time if we are going to maintain good health and enjoy life.Good physical and mental health in fact enables us to work more efficiently.2.Everyone has his own way of relaxing. Perhaps the most popular way is to participate in sports.There are team sports,such as baseball,basketball and football.There are individual sports, also,such as golf and swimming. In addition,hiking,fishing,skating and mountain climbing have a great attraction for people who like to be outdoors.Chess,card-playing,and dancing are forms of indoor recreation enjoyed by many people.3.Not everyone who enjoys sporting events likes to participate in them. Many people prefer to be spectators,either by attending the games in person,watching them on television,or listening to them on the radio.When there is an important baseball game or boxing match,it is almost impossible to get tickets;everyone wants to attend.4.It doesn't matter whether we play a fast game of ping-pong,concentrate over the bridge table （桥牌桌）,or go walking through the woods on a brisk（清新的）autumn afternoon. It is important for everyone to relax from time to time and enjoy some form of recreation.Participating indoor sports or outdoor sports is a good way______.A:must be very boringB:some kind of recreationC:participating in themD:to relax oneseffE:to choose one's own way of relaxingF:Good physical and mental health
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Voice Your Opinion一Change is Needed in Youth SportsEverywhere you look, you see kids bouncing a basketball or waving a tennis racquet（网球拍）.And these kids are getting younger and younger. In some countries,children can compete on basketball, baseball,and volleyball teams starting at age nine._________(46)And swimming and gymnastics classes begin at age four,to prepare children for competition.It's true that a few of these kids will develop into highly skilled athletes and may even become members of the national Olympic teams._________(47)This emphasis on competition in sports is having serious negative effects.Children who get involved in competitive sports at a young age often grow tired of their sport. Many parents pressure their kids to choose one sport and devote all their time to it._______(48)But 66 percent of the young athletes wanted to play more than one sport一for fun.Another problem is the pressure imposed by over-competitive parents and coaches.Children are not naturally competitive.In fact,a recent study by Paulo David found that most children don't even understandthe idea of competition until they are seven years old. ________(49)The third,and biggest,problem for young athletes is the lack of time to do their homework,have fun, be with friends一in short,time to be kids.When they are forced to spend every afternoon at sports practice, they often start to hate their chosen sport.A research found that 70 percent of kids who take part in competitive sports before the age of twelve quit before they turn eighteen.__________(50)Excessive competitive sports take away all the enjoyment.Need to remember the purpose of youth sports一to give kids a chance to have developing,strong, healthy bodies.__________(49)A:A survey found that 79 percent of parents of young athletes wanted their children to concentrate on one sport.B:The young soccer organization has teams for children as young as five.C:Many of them completely lose interest in sports.D:Sports for children have two important purposes.E:But what about the others,the average kids?F:Very young kids don't know why their parents are pushing them so hard.
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Brotherly LoveAdidas and Puma have been two of the biggest names in sports shoe manufacturing for over half a century.Since 1928 they have supplied shoes for Olympic athletes,World Cup-winning football heroes,Muhammad Ali,hip hop stars and rock musicians famous all over the world.But the story of these two companies begins in one house in the town of Herzogenaurach,Germany.Adolph and Rudolph Dassler were the sons of a shoemaker. They loved sports but complained that they could never find comfortable shoes to play in.Rudolph always said,"You cannot play sports wearing shoes that you'd walk around town with."So they started making their own.In 1920 Adolph made the first pair of athletic shoes with spikes（钉）,produced on the Dasslers'kitchen table.On 1 st July 1924 they formed a shoe company,Dassler Brothers Ltd and they worked together for many years.The company became successful and it provided the shoes for Germany's athletes at the 1928 and 1932 Olympic Games.But in 1948 the brothers argued.No one knows exactly what happened,but family members have sug- gested that the argument was about money or women.The result was that Adolph left the company.His nick- name was Adi,and using this and the first three letters of the family name,Dassler,he founded Adidas.Rudolph relocated across the River Aurach and founded his own company,too.At first he wanted to call it Ruda,but eventually he called it Puma,after the wild cat.The famous Puma logo of the jumping cat has hardly changed since.After the big split of 1948 Adolph and Rudolph never spoke to each other again and their companieshave now been in competition for over sixty years.Both companies were for many years the market leaders, though Adidas has always been more successful than Puma. A hip hop group,Run DMC,has even written a song called"My Adidas"and in 2005 Adidas bought Reebok,another big sports shoe company.The terrible family argument should really be forgotten,but ever since it happened,over sixty years ago ,the town has been split into two.Even now,some Adidas employees and Puma employees don't talk toeach other.People in town have forgotten their argument.A:RightB:WrongC:Not mentioned
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Brotherly LoveAdidas and Puma have been two of the biggest names in sports shoe manufacturing for over half a century.Since 1928 they have supplied shoes for Olympic athletes,World Cup-winning football heroes,Muhammad Ali,hip hop stars and rock musicians famous all over the world.But the story of these two companies begins in one house in the town of Herzogenaurach,Germany.Adolph and Rudolph Dassler were the sons of a shoemaker. They loved sports but complained that they could never find comfortable shoes to play in.Rudolph always said,"You cannot play sports wearing shoes that you'd walk around town with."So they started making their own.In 1920 Adolph made the first pair of athletic shoes with spikes（钉）,produced on the Dasslers'kitchen table.On 1 st July 1924 they formed a shoe company,Dassler Brothers Ltd and they worked together for many years.The company became successful and it provided the shoes for Germany's athletes at the 1928 and 1932 Olympic Games.But in 1948 the brothers argued.No one knows exactly what happened,but family members have sug- gested that the argument was about money or women.The result was that Adolph left the company.His nick- name was Adi,and using this and the first three letters of the family name,Dassler,he founded Adidas.Rudolph relocated across the River Aurach and founded his own company,too.At first he wanted to call it Ruda,but eventually he called it Puma,after the wild cat.The famous Puma logo of the jumping cat has hardly changed since.After the big split of 1948 Adolph and Rudolph never spoke to each other again and their companieshave now been in competition for over sixty years.Both companies were for many years the market leaders, though Adidas has always been more successful than Puma. A hip hop group,Run DMC,has even written a song called"My Adidas"and in 2005 Adidas bought Reebok,another big sports shoe company.The terrible family argument should really be forgotten,but ever since it happened,over sixty years ago ,the town has been split into two.Even now,some Adidas employees and Puma employees don't talk toeach other.Adidas and puma began to make shoes at the end of 19th century.A:RightB:WrongC:Not mentioned
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A.The Arguments of Sports Executives
B.The Philosophy of Visionary Executives
C.Sports and Television in the 21st Century
D.Sports：A Business
考题
单选题Never before ______ so many people in our country been interested in athletic sports.A
hasB
isC
haveD
are
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